Dereck Blair is a dedicated servant-leader and trusted advisor who has spent more than a decade helping families and business owners protect what they’ve worked tirelessly to build. As an experienced insurance professional, financial planner, and tax specialist, Dereck delivers a comprehensive, integrated approach to wealth protection, risk management, and long-term financial strategy. His work goes beyond numbers — it’s about creating confidence, clarity, and stability for the people he serves.
A proud third-generation farmer, Dereck grew up with a deep understanding of uncertainty. He witnessed firsthand how one bad crop, one volatile season, or one unexpected setback could threaten everything a family had worked generations to achieve. That upbringing instilled in him both resilience and responsibility. It shaped the philosophy that still defines his practice today: plan boldly for opportunity but prepare diligently for the unexpected.
That perspective allows Dereck to connect personally with the families and entrepreneurs he advises. He understands the weight of payroll responsibilities, the risks of ownership, and the desire to leave something meaningful behind. Through a highly personalized and comprehensive planning process, he helps clients design resilient financial strategies built to protect assets, minimize tax burdens, and grow generational wealth with intention.
After graduating from West Texas A&M University, Dereck founded Caprock Financial with a clear and heartfelt mission — to serve families like his own. His goal is not simply to offer products, but to provide education, structure, and strategic guidance so clients can move forward with confidence rather than fear. By aligning protection planning, wealth-building strategies, and tax efficiency into one cohesive system, Dereck ensures that every piece of a client’s financial life works together.
Known for his steady leadership, integrity, and commitment to service, Dereck approaches every relationship with a long-term mindset. He believes financial planning is not a one-time event, but an ongoing partnership built on trust, communication, and shared vision.
Dereck proudly calls Shallowater home, where he and his wife, Heather, are raising their six incredible children. Rooted in faith, family, and hard work, he strives to live out the same values that guide his practice — serving others with humility, building with purpose, and protecting what matters most.
